China Elite Focus

Pierre Gervois
CEO, China Elite Focus Limited

Targeting China’s New Millionaires and Upscale Travelers For The Caribbean

Pierre Gervois, is the world’s leading authority on the new affluent Chinese traveler, and with a diverse background including being Chief of Staff to Mr Fabius who was a former French Prime Minister under the presidency of François Mitterrand.

China Elite Focus is a marketing and communication agency targeting the new generation of affluent Chinese outbound tourists. Our clients are luxury hotels & resorts, casinos, spas, incoming travel agencies, destination management companies & CVB's

China Elite Focus has developed powerful & innovative marketing tools for hospitality industry targeting wealthy Chinese outbound tourists : Email marketing campaigns with our exclusive, proprietary database of affluent Chinese outbound travelers (business & leisure), online marketing campaigns in association with leading Chinese travel web portals, VIP events in prestigious Shanghai private clubs, outdoor media...

"The new Chinese tourist" is a monthly online magazine about affluent Chinese outbound tourists travel trends. Send to 8,000 subscribers in 60 countries, this media is recognized as the leading information source in travel & tourism industry about Chinese outbound travelers. Each month, this publication give insights about marketing strategies of CVB's, hotels, resorts & retail industry to target the new generation of affluent Chinese outbound tourists (50 Million in 2009).

“The enormous potential of this wealthy market goes beyond normal tourism to encompass new and exciting investment opportunities. For many reasons the Caribbean deserves a prime position in the plans of these extraordinary individuals.

www.chinaelitefocus.com

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